Reading Group Guide
Discussion Questions
The PayPal Wars: Battles with eBay, the Media, the Mafia and the Rest of Planet Earth
1. Most people know of PayPal as the way to make payments for eBay auctions. Was that always the vision of what PayPal could do? If not, how did that vision change over time?
2. The PayPal Wars concentrates a great deal on the people behind the company. What qualities did these people display, and how did those qualities help this group of young entrepreneurs withstand the challenges that nearly destroyed PayPal in its infancy?
3. What is the concept of 'creative destruction?' What does that mean?
4. The subtitle of the book is 'Battles with eBay, the Media, the Mafia and the Rest of Planet Earth.' eBay owns PayPal now, so why might the author have included them in the subtitle? What are some examples of battles with the media and the Mafia? What made PayPal such a ripe target for such groups?
5. The author, also a marketing expert, cites some promotional misfires. Give some examples of these. How does marketing affect the overall perception of a company in the market place? Do you agree or disagree with the strategies used to put the PayPal concept - one that had virtually no precedent - in front of consumers?
6. The author makes the case that, although PayPal ultimately succeeded as a business, its experience shows that American entrepreneurship is under assault by trial lawyers and regulators. Do you agree? If so, why? If not, why not?
The PayPal Wars: Battles with eBay, the Media, the Mafia and the Rest of Planet Earth
- Publication Date: September 21, 2004
- Hardcover: 360 pages
- Publisher: World Ahead Publishing, Inc.
- ISBN-10: 0974670103
- ISBN-13: 9780974670102